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Geomarketing: how to finally exploit all its potential?
Geomarketing is a discipline highly appreciated by both marketers and operational managers. This is mainly due to the visual simplicity of the results (cartographic representation)...
FINANCIAL INVESTMENT: INVESTING IN STRUCTURED PRODUCTS
Structured products can find their place in the portfolios of retail investors in the medium-long term, as long as they are well understood, because...
NEGATIVE RATES: HOW TO PUT YOUR MONEY?
Since the financial crisis of 2008-2009 and the ensuing debt crisis in the European Union, particularly affecting Greece, central banks, and particularly the European...
Digital Marketing: Why You Should Think Customer Experience First
We have all seen that in many marked places, another path was emerging in the ground or grass under the frequent footsteps of pedestrians. Who...
Welcome to the era of Customer Experience
It probably happened without you noticing. It happened slowly, subtly. And all of a sudden, wherever you are, we only talk about it. We have entered the...
MONEY AND BUDGET: HOW TO BUILD PRECAUTIONARY SAVINGS?
The emergency or precautionary savings fund is undoubtedly the first savings project to be set up. As soon as you start working life and start...
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MONEY AND BUDGET: HOW TO BUILD PRECAUTIONARY SAVINGS?
The emergency or precautionary savings fund is undoubtedly the first savings project to be set up. As soon as you start working life and start...
STOCK MARKET: WHY AND HOW TO INVEST IN WARRANTS
Warrants allow sophisticated investors to boost their portfolio. Café de la Bourse presents the mechanism of these stock market products and provides you with these...
FINANCIAL INVESTMENT: INVESTING IN STRUCTURED PRODUCTS
Structured products can find their place in the portfolios of retail investors in the medium-long term, as long as they are well understood, because...
SRD: THE DEFERRED SETTLEMENT SYSTEM FOR YOUR STOCK MARKET INVESTMENTS
In times of bear markets, the deferred settlement service (SRD) attracts the most sophisticated investors who, thanks to this device, combine short selling and...
INVESTORS AND SAVERS: BEWARE OF FINANCIAL SCAMS!
Financial scams exist. Some fraudulent investments are real scams that will make you lose the full amount paid without hope to see them again someday. To...
NEGATIVE RATES: HOW TO PUT YOUR MONEY?
Since the financial crisis of 2008-2009 and the ensuing debt crisis in the European Union, particularly affecting Greece, central banks, and particularly the European...
