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Geomarketing: how to finally exploit all its potential?
Geomarketing is a discipline highly appreciated by both marketers and operational managers. This is mainly due to the visual simplicity of the results...
Where does the customer experience begin?
Data collection and analysis are key pieces of any strategy to enhance the customer experience with the business. Are we currently obsessed with Big...
FINANCIAL INTERMEDIARY: WHO TO TURN TO FOR MONEY AND INVESTMENTS?
There are many financial intermediaries that the private investor can use to invest his money and manage his wealth. Banker, broker, insurer, wealth...
STOCK MARKET: WHY AND HOW TO INVEST IN WARRANTS
Warrants allow sophisticated investors to boost their portfolio. Café de la Bourse presents the mechanism of these stock market products and provides you...
Why are some customers more “ROIs” than others?
For the majority of commercial enterprises, the Grail still remains the loyalty of customers. It is therefore surprising that in the data age - more...
MONEY AND BUDGET: HOW TO BUILD PRECAUTIONARY SAVINGS?
The emergency or precautionary savings fund is undoubtedly the first savings project to be set up. As soon as you start working life...
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MONEY AND BUDGET: HOW TO BUILD PRECAUTIONARY SAVINGS?
The emergency or precautionary savings fund is undoubtedly the first savings project to be set up. As soon as you start working life...
STOCK MARKET: WHY AND HOW TO INVEST IN WARRANTS
Warrants allow sophisticated investors to boost their portfolio. Café de la Bourse presents the mechanism of these stock market products and provides you...
FINANCIAL INVESTMENT: INVESTING IN STRUCTURED PRODUCTS
Structured products can find their place in the portfolios of retail investors in the medium-long term, as long as they are well...
SRD: THE DEFERRED SETTLEMENT SYSTEM FOR YOUR STOCK MARKET INVESTMENTS
In times of bear markets, the deferred settlement service (SRD) attracts the most sophisticated investors who, thanks to this device, combine short...
INVESTORS AND SAVERS: BEWARE OF FINANCIAL SCAMS!
Financial scams exist. Some fraudulent investments are real scams that will make you lose the full amount paid without hope to see them...
NEGATIVE RATES: HOW TO PUT YOUR MONEY?
Since the financial crisis of 2008-2009 and the ensuing debt crisis in the European Union, particularly affecting Greece, central banks, and particularly...
